Module/Course Description

Course Title: Web Design and Development

Course Code: UU-MBA-740-MW

Programme: Master of Business Administration (MBA) - Management Information Systems - MW

Credits: 25.00

Course Description:

Module Description

This module will expose students to Web Design and development and render them able to analyze its various components.

Module Aim

This module aims at equipping students with practical skills on web page design and web hosting

Module Learning Outcomes

After completing the module students should be able to:
1. Apply the fundamental concepts of Web Marketing and its component
2. Apply managed hosting in order to create a Website
3. Construct an effective customer-centred website and track performance
4. Examine and analyze Website optimization
5. Use Search Engine Optimization

Prerequisites: UU-MBA-717-MW, UU-M-IND100, UU-FNT-203, UU-MBA-709-MW, UU-MBA-708-MW

Prerequisites Categories: -

Typical Module duration: 7.0 Week(s)

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