Module/Course Description

Course Title: Microeconomics

Course Code: UU-ECO-2000

Programme: Bachelor of Arts (BA) in Business Administration - MW - BL

Credits: 3.00

Course Description:

Objectives of the Course:

· Develop an economic way of thinking
· Introduce graphical analysis
· Introduce the concepts of demand and supply
· Introduce the decision-making process regarding the optimal level of output
· Identify and distinguish among different market structures

Learning Outcomes:

· Apply graphical analysis on economic issues
· Identify how equilibrium price is determined in a free market through the interaction of supply and demand
· Demonstrate the concepts of demand and supply analysis relevant to the business environment
· Analyze market examples and applications to simulate realistic business experience
· Discuss the dynamics of income distribution and resource allocation
· Explain the importance of the regulatory role of the government

Prerequisites: UU-BA-IND100, UU-FNT-103


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