Current Issues in Management ResearchModule Details
Course Title: Current Issues in Management Research
Course Code: UU-PhD-802
Programme: Doctor of Philosophy (PhD) in Marketing Management
This module aims at the development of knowledge and critical awareness of the broad range of methods available and their application in current management research. It specifically focuses on the types of research questions, gaps, problems and challenges that arise in the field of research development in management. It particularly examines both quantitative and qualitative research methodology, as well as triangulation with a strong focus on their application in management studies. Students are invited to critically engage with and respond effectively to the above methodology and independently produce work that evaluates it. Finally, the module examines topics such as, ethics, sustainability, consumption, management and marketing.
Prerequisites: UU-PhD-801, UU-D-IND100
Prerequisites Categories: -
Typical Module duration: 8.0 Week(s)